Top 5 Film & Television Apps on Android in Argentina - Q1 2023

During the first quarter of 2023, the top 5 film and television apps on Android in Argentina showed dynamic trends in downloads, revenue, and active users. Here's a detailed look at their performance:

Pluto TV: Watch Movies & TV saw fluctuations in its weekly downloads, starting strong with over 122K downloads in late December, then dipping to around 84K by mid-January. The app regained momentum with a peak of 155K downloads in the week of March 20. Active users varied as well, beginning at 247K and experiencing a dip to 138K at the end of February, before recovering to 146K by the end of March.

Star+ experienced notable active user growth, starting the quarter at 799K and peaking at 1.15M in the last week of February. Downloads also peaked early in January with over 143K, then settled to an average of around 77K towards the end of the quarter. Revenue showed a peak of approximately $1.9K in late January, followed by a general decline, stabilizing around $653 in the final week of March.

HBO Max: Stream TV & Movies reported consistent weekly revenue, peaking at $33K in mid-January and maintaining around $28K to $32K for most of the quarter, before dropping to $20K in the final week of March. Downloads were highest in the week of January 16 at nearly 99K, gradually decreasing to about 63K by the end of March. Active users mirrored this trend, starting at 664K in late December, peaking at 817K in early February, and ending the quarter at 602K.

Disney+ maintained steady active users, starting at 1.08M and slightly fluctuating throughout the quarter to end at 915K. Weekly downloads peaked at over 81K at the end of January and saw a gradual decline to about 52K by the end of March. Revenue remained relatively stable, with a peak of $1.6K in mid-March and ending at $1K in the last week of March.

Netflix showed strong active user engagement, starting at 3.75M and, despite minor fluctuations, ending at 3.25M. Weekly downloads remained relatively stable, with a peak of 71K in mid-February and a slight decline to 54K by the end of March.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.